Increase Your Profit from your Productized Service by Offering Related Products
How to Find Related Products that Complement Your Productized Service
How can you increase your earning from a productized service? In this post, we will explore how to increase your profit by offering related products that complement your productized service.
Related Products Defined
I asked Google’s version of ChatGPT, called Gemini, to define related products for teachers who productized their services. It gave a fairly good answer as shown below:
In other words, related products are products that complement your main offering. Let’s apply this concept to our Teaching Money Skills Virtual Coaching offer that we discussed in the last post.
Related Products Applied
The first related product offered is a $17 downloadable PDF version of the Money Skills lesson plan. It also acts as a sample product prospective clients can try before signing up for virtual coaching. If the client opts for coaching first, the lesson plan is offered for free.
Another related product are lesson extensions. Did you see the red and white number 1 on the offer above? It indicates lessons 2, 3 and so on. Then I can offer all those lessons as a curriculum bundle. Other related offers can be:
blank hundred boards and ten frames
coin manipulatives or stickers
practice worksheets
money coloring books
money skills games
I can go on and on. However, the most important step is to start offering your expertise as a productized service then ask the following questions:
How did my clients or students use my offer?
What items did they use to apply my product?
Can I create those items and productize them?
Next, we will put everything discussed in this series on how to productize and systemize your own work system.